Design Practice Blog

ycn RE RE visited


I HAD 6 PDFS UHOH
now I have 5 pdfs.  Thank goodness I realised before submission!

YCN evaluation

When I look back on YCN my first thoughts are that there are no painful memories or stress waves coming back to me.  As a whole I never felt stressed in that project and had a constant wave of ambition, inspiration and proactivity.

Working with Steph was such a goldmine.  The though of picking someone to work with was my idea of a nightmare.  I had heard bad reveiws of this project so was exceedingly daunted by picking the right person and worried about the standard of work that I wold produce.  Not to mention havign someone on the course that now blanks you.  This was all a myth.  I can safely say that YCN was my favourite project to date.

To start with, being labelled as the image maker and illustrator had bad conotations.  I was worried that I wouldnt be able to use the oppertunity with working with a type based student to further my skills.  This was unneccassry worrying (asper) as firstly I really enjoyed drawing.  I took control of the design direction of our project and secondly It would be put to something to make a rock solid use.  

Our Idea generation stage was great.  Both of us were bouncing some fantastic ideas off of eachother and we ended up with a solid concept that we felt really confident with.  This action continued throughout the project.  We would both separate and work hard at ease as we both had the same ambitions to reach.  Once reunited this work would expand massively.  

Our ambitions played a massive role in this equal working success.  From the start Steph and I both had unexplored targets in the design for retail world.  It was like we had both been sat waiting for this brief and we had now got it and woulnt waste a second of it.  This came accross at various crits when we seemed to be set up earlier than everyone else with double the amount fo work.  This may come accorss big headed but it was great.  you could tell how passionate we were about it and that nothign would get in our way.

THe resolutions themselevs -Im really roud of.  My objectve for this breif wasnt to win YCN but to create something for my portfoilo that was relevant and of high standard to the fields I want to enter.  They puncture in snippets of both of our personalities fantasticaly but also cover the brief sufficiently.

From this breif I have no neative pre conceptions of collaborations. I think the most important thing to bare in mind when thinking about a collaborative partener is ambition.  Interest yes do help but if you don't have the same objectives the you might aswell give up on the first day.

Working with Steph was such fun and I was genuinely sad when the project ended. However, I have so much to takw forward from this brief.  Srtting high standards in small, frequent deadlines was a great way of working.  Pushing the boundaries and thinking outisde the box in a plain and restricting brief.  By putting up boundaries for ourselves, breaking them became exciting and successful in our design direction.  

Since the deadline Steph and I often reminisce of how much we enjoyed this brief and how much that we have learnt.  I hope to work with Steph again, perhaps in the third year.